Attitudes to Producers in Italy

2 Nov

For Italians, relationships are crucial. People buy a product not becuase it is the cheapest, or the best. They buy it becuase they have a relationship with it or the producer or even the shopkeeper.
Good luck getting people in Italy to buy your artisian sausages if you are a grumpy sod or the shopkeeper has an objectionable moustache. It will not happen. Whilst this is changing with the advent of supermarkets, it simply means that this applies in a wider context.

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2 Responses to “Attitudes to Producers in Italy”

  1. Saha November 2, 2010 at 8:21 pm #

    i think you would need to back this up with evidence of these objectionable moustache incidents.

    • edcrowley November 4, 2010 at 9:59 am #

      Ive got lots of photos of men with moustaches, but I dont know what they do for a living so I may be unable to fulfill your request.

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